About Me

I’ve spent the last two decades switching between three worlds: technology leadership, creative expression, and content strategy. On the surface, they don’t seem connected but somehow it all works.

Here’s the thread that ties it together: I help people break out of the invisible boxes they put themselves in.

• In tech, I scaled teams, shipped global products, and delivered the software that helped a company sell for $525M. Along the way, I saw how brilliant people sabotage themselves with doubt, overthinking, and fear of failure.

• In music, I built Make Weird Music, a community of 40,000+ subscribers exploring the art that doesn’t fit on Top 40 radio. I also spent 22 years learning to play “Fracture,” a song its composer once called “impossible.”

• In writing, I’ve published four books, from satirical corporate advice to job-search survival to my latest, Mental Prisons. Each one is really about the same thing: naming the obstacles we pretend aren’t there.

Today, through my company Edify Content, I help leaders and brands tell better stories — the kind that shorten sales cycles, inspire buyers, and stop putting audiences to sleep.

If you’re here because of a book, a video, or a piece of music I made, welcome. I hope it helps you see your own world a little differently and maybe spot the walls you didn’t know were there.