A Way of Intention
Are you in control of your life? Or is your success?
A Way of Intention is a book about what happens when success gives you more options than you know what to do with.
You can work harder. You can make another plan. You can wait for things to calm down. You can keep every door open.
At some point, that stops being strategy and starts becoming the thing running your life.
“One of the best books I’ve ever read in my entire life. A true manual on becoming a maestro.”
Success can make delay look responsible
You get busy. The business grows. People need you. New opportunities show up. The calendar fills itself.
From the outside, it all looks like progress.
But a full calendar can hide a missing decision. More options can make it easier to avoid choosing the one thing that would change the shape of your life.
That is the point behind the book: you are not stuck. You are blind. You have motion, evidence, and reasons. You may still be letting success decide for you.
An antidote to optionality and modern comfort
The book contains five contrarian and paradoxical essays to help you examine the life your success has made possible — and decide whether it is the one you actually want.
- Learn what you areA guide for getting Serious.Achievement and success can solve many problems, but they do not lead to an ordered life. This essay is about the moment you stop treating life as something to optimize later.
- Reject the reasonable lifeA guide against small living.The reasonable life is usually defensible. That is why it works so well. This essay goes after the respectable version of a life that gets smaller while still making sense on paper.
- Get Good. Go Fast. Conquer!A guide for reaching the Promised Land.This essay is about the kind of practice that changes your relationship to time. More reps are not the answer if the method is wrong.
- Make friends with stress and anxietyA guide against calmness.This essay separates useful pressure from chronic activation. The goal is not to become calm enough to do serious work; it is to become ready enough to carry the load.
- Die to Self. Find Joy. Access Genius.A guide for creating Moments of Genius.This essay argues that the best work arrives when the ego stops trying to own it. Skill matters. So does humility. So does service.
A poetic manual for serious people
The book is built in short, forceful sections meant to be read slowly, marked up, argued with, and returned to.
The book reads somewhere between manifesto, field manual, devotional text, and a set of exercises for people who are tired of being entertained by their own potential.
“I really like the poetic layout, so it reads like the Prophet or a Japanese wisdom book.”
“Anthony writes like a whole group of ancients.”
Why I wrote it
I have worked with Grammy-winners, Emmy-winners, Olympic athletes, TED speakers, Fortune 500 executives, NASA astronauts, inventors, mathematicians, physicists, and world-renowned experts.
The best of them use ordered methods instead of random bursts of inspiration, better time management, or one more productivity system.
This book sequences what I have observed in serious people and adopted in my own work: discipline, practice, pressure, limits, service, and joy.
Readers found themselves in it
“Reading this made me feel like you opened this current chapter of my life and put it in book form.”
“20 years of experience beautifully written into truths that sound 200 years old.”
“This book is so good, I just ordered a copy. And I already have it.”
“This is the best content I have read this year — and I read a lot.”
“You’ll read a page and then spend a week thinking about what you read.”
“Heartily recommended. Jet-fuel for the highly motivated.”
Use the book with AI
If you use ChatGPT or Claude to think through your life, use the book as the standard. Do not ask AI to motivate you. Ask it to press on your excuses.
Paste this prompt:
Two editions
Paperback · $50
The complete 400-page book. Buy it through Lulu.
Personalized hardcover · $500
Your name stamped in gold foil on the spine, printed in the book, and printed on the dust cover. Comes in a velvet sack with a personalized letter from Anthony.